Swag. Tchotchkes. Giveaways.
Whatever you call them, promotional products are proven to increase visibility and favorable impressions of a business.
58% of respondents keep a promotional product anywhere from one year to more than four years. Even if the recipient uses the item only once per week, that’s a minimum of 52 impressions made over the course of a year.
What types of businesses/organizations utilize promotional products to increase their bottom line?
Education: Schools, Seminars
Financial: Banks, Savings & Loan Companies, Credit Unions, Wealth Management
Health Care: Hospitals, Nursing Homes, Clinics
Construction: Building Trades, Building Supplies
Government: Public Offices, Agencies, Political Candidates
Trade, Professional Associations and Civic Clubs
Real Estate: Agents, Title Companies, Appraisers
Automotive: Manufacturers, Dealers, Parts Suppliers
Professional: Doctors, Lawyers, CPAs, Architects, etc.
TOP 10 Promotional Items
Apparel: Aprons, uniforms, blazers, headwear, jackets, neckwear, footwear
Writing Instruments: Pens, pencils, markers, highlighters
Calendars: Wall and wallet calendars, desk diaries, pocket secretaries
Drinkware: Glass, china, ceramic, crystal, plastic and stainless steel
Bags: tote bags, shopping bags, gift bags, drawstring bags, cosmetic bags
Desk/Office/Business Accessories: Cases, pen sets, calculators, paper products
Recognition Awards/Trophies/Jewelry/Clocks & Watches: Plaques, certificates
Other items not included elsewhere
Games/Toys/Playing Cards/Inflatables: Kites, balls, puzzles, stuffed animals
Textiles: Flags, towels, umbrellas, pennants, throws, blankets
We continue to stay on top of the newest promotional products available with our PPAI membership.
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